Bolt OTP Redesign

 

design Strategy

Content Design

visual + interaction design direction

Project Management

Problem:  
Consumers on Bolt merchant sites were dropping off at the OTP (one-time password) step and failing to convert.

Response:
Direct a detailed audit and research investigation, leading to a redesign of the OTP step with extensive A/B testing.

Sponsor:  Bolt
Date: 2023

More details for this project can be presented upon request.